Radiohead Remix.

Radiohead and social networks.

Working with XL Records in partnership with iTunes we developed a social network widget to allow Radiohead fans to remix selected tracks from the In Rainbows album.

Fans could purchase 'stems' (individual elements) of the track from iTunes and then use music software like Apples Garageband to create their own remix.

Tracks could then be uploaded via a website and the widget used to promote your remix and collect votes.

With over 1 million views, it was another digital sucess for the pioneering band.

Call 01273 686 713 or email Jim McCall jim@theunit.co.uk